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Product Management Strategies for Successful Merchandising

CPD Certified Diploma | FREE Exam | 24/7 Tutor Support | Lifetime Access | 100% Success Rate


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Summary

Price
£15 inc VAT
Study method
Online
Duration
4 hours · Self-paced
Access to content
Lifetime access
Qualification
No formal qualification
CPD
10 CPD hours / points
Certificates
  • Certificate of completion - £9.99
  • Certificate of completion - £15.99
Additional info
  • Exam(s) / assessment(s) is included in price
  • Tutor is available to students

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Overview

Merchandising is the art of presenting products in a way that maximises their appeal to potential customers. From the earliest marketplaces of ancient civilizations to the bustling online marketplaces of today, merchandising has played a crucial role in business success. In fact, without effective merchandising strategies, many products would go unnoticed and unsold. That's why the Product Management Strategies for Successful Merchandising course is an essential step for anyone interested in the retail industry. By mastering the theories, techniques, and strategies of merchandising, learners will gain the skills necessary to create compelling product displays, manage inventory, set prices, and communicate effectively with customers.

Learning Outcomes:

  • Understand the foundational principles and theories of merchandising
  • Learn the essentials of product management and how it relates to merchandising
  • Develop skills in merchandise and inventory management
  • Learn how to analyse inventory data and make informed decisions
  • Create effective merchandising strategies that align with business goals
  • Develop skills in visual merchandising, pricing, and customer communication

CPD

10 CPD hours / points
Accredited by CPD Quality Standards

Course media

Description

Product Management Strategies for Successful Merchandising course will cover a range of topics, starting with the foundational principles and theories of merchandising. Learners will explore the essential elements of product management, including product development, sourcing, and distribution. They will then dive into merchandise and inventory management, learning how to analyse inventory data and make informed decisions. From there, learners will explore the strategic side of merchandising, developing skills in visual merchandising, pricing, and customer communication. The course will also cover important topics such as the Consumer Rights Act and the importance of communicating with customers.

Who is this course for?

  • Retail professionals seeking to improve their merchandising skills
  • Entrepreneurs and small business owners looking to maximise their product appeal
  • Marketing professionals interested in the retail industry
  • Students interested in pursuing a career in retail or merchandising

Career path

  • Merchandise Coordinator: £20,000 - £25,000 per year
  • Assistant Merchandiser: £22,000 - £28,000 per year
  • Merchandiser: £28,000 - £40,000 per year
  • Senior Merchandiser: £40,000 - £60,000 per year
  • Merchandising Manager: £50,000 - £70,000 per year
  • Director of Merchandising: £70,000+ per year

Questions and answers

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Certificates

Certificate of completion

Digital certificate - £9.99

Receive a digital copy of your certificate as a PDF file for only £9.99.

Certificate of completion

Hard copy certificate - £15.99

A physical, high-quality copy of your certificate will be printed and mailed to you for only £15.99.

For students within the United Kingdom, there will be no additional charge for postage and packaging. For students outside the United Kingdom, there will be an additional £10 fee for international shipping.

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FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

CPD stands for Continuing Professional Development. If you work in certain professions or for certain companies, your employer may require you to complete a number of CPD hours or points, per year. You can find a range of CPD courses on Reed Courses, many of which can be completed online.

A regulated qualification is delivered by a learning institution which is regulated by a government body. In England, the government body which regulates courses is Ofqual. Ofqual regulated qualifications sit on the Regulated Qualifications Framework (RQF), which can help students understand how different qualifications in different fields compare to each other. The framework also helps students to understand what qualifications they need to progress towards a higher learning goal, such as a university degree or equivalent higher education award.

An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.